Monday, June 10, 2002
How Does Lauren London Do Her Hair
advertising that commands
Buonaseeraaaaaa ..... this is the greeting for the past few months crazy in all the meeting places, from work to school, friends and colleagues. Clear example of how television and advertising in particular, has the power to intrude into daily life, changing habits and making them subject to their own interests. But this is not the only example, just think "word of Francesco Amadori," and far "is only my business!
Advertising, with its catchy, affects us more than we can imagine and what the producers hoped.
subtle messages that are received unconsciously but controlling to the point of success or even decline to enact all that revolves around: Do you remember an old advertisement Swatch? It had the strength to carry the success of a song Midge Ure written and published many years ago but that was virtually gone unnoticed! Or the famous "WWW I like you", how many copies would have sold if it had not been used by Omnitel?
These and others are the powers of a public that is increasingly expensive and precise, subtle and insidious that controls us, makes us so attractive.
Buonaaaseeeeeraaaaa .... Sergio (il_doblone@katamail.com)
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